Create a workspace tag

A Workspace tag is a flexible label your team applies to Assets in a workspace. Tags are strictly organizational. Use them for team names, project codes, quarters, therapeutic areas, or any scheme that helps you find and group work. Tags do not change how Campaigns run or how data is collected. There are no tag types and no branching in the create flow. You enter a name, optional description, and color. Admins and marketers can create and apply Workspace tags in any workspace they can access. There is no separate permission for this feature. See Permissions.

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When to create a workspace tag

Create a Workspace tag when you want to:

• Group Assets by team, brand, quarter, or project
• Make tagged items easier to find on the Workspace tags dashboard and on asset list tables
• Apply the same label across Audiences, Campaigns, Pixels, Destinations, Reports, and other Assets

When you set up or edit an Asset, use the Tags field to choose existing Workspace tags or create a new one in the dialog.

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How to start the create flow

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From the Workspace tags page

Click New Tag in the page header, or Create your first tag when the workspace has no tags yet. Both open the Create Tag dialog.

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From an asset builder or form

On flows that include a Tags field, click Add Tag. Search for an existing tag or create one from the footer:

• Create Tag when the search box is empty
• Create “[name]” when you typed a name that does not match an existing tag

Both paths open the same Create Tag dialog. After you save, Wrango applies the new tag to the Asset you are working on.

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Where you can apply workspace tags

The Tags field (with Add Tag and the tag picker) appears in these flows: Audiences

• Create audience (import and build flows)
• Edit audience details on the audience dashboard

Campaigns

• Create campaign
• Edit campaign details from the campaign detail page

Pixels

• Create pixel
• Edit pixel details from the pixel dashboard

Destinations

• Add or connect a destination seat

Reports

• Create campaign, website, or script lift reports from the reports dashboard
• Report details in the report builder

Script lift reports

• Script lift report details in the create script lift report flow

You can also manage tags centrally on the Workspace tags dashboard.

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Create Tag dialog

The create flow is a single Create Tag dialog. Fields:

• Tag name (required)
• Description (optional)
• Color (required; Wrango selects the first swatch by default)

Actions:

• Cancel closes the dialog without saving.
• Create tag saves the new tag.

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Description (optional)

Add context so your team knows when to use the tag. Placeholder text is What is this tag used for? Helper text is Help your team understand when to use this tag.

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Color

Choose one of nine preset colors. The selected swatch shows a checkmark. Color helps teammates recognize the tag in lists, tables, and on Assets.

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Edit an existing tag

From the Workspace tags dashboard, select a tag and click Edit tag. The Edit Tag dialog uses the same fields as create. Click Save changes to update the tag. The same name and similar-name rules apply when you edit.

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Apply workspace tags from an asset

On any Tags field:

1. Click Add Tag.
2. Search existing tags or type a new name.
3. Select one or more tags with the checkboxes, or create a new tag from the footer action.

Selected tags appear as removable chips below the control. The picker section header reads Workspace Tags. When you create a tag from this picker, the dialog closes and Wrango adds the new tag to your selection for that Asset.

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After a successful create

From an asset builder or form When you click Create tag while editing an Asset, the dialog closes and the new Workspace tag is selected on that Asset. Continue the flow you were in. From the Workspace tags page When you click Create tag from the page header or empty state, the dialog closes and the new tag appears in the workspace tag list. Open it in the list to review tagged Assets by tab.